Monthly Web Roundup - October 2017

Posted by: James Hall

The October edition of the Reliance Web Newsletter.

We have some fantastic articles this month from all over the web. To start with, a Sensis post about various ways to boost traffic to your website. Dropbox have overhauled their brand and made some interesting choices by shifting the conversation around "work" from strictly business to a more creative and collaborative one. And finally, do you have a Facebook or Instagram account and need some tips on building a process around these tools? Below you'll find a great article including a perfect plan for you to follow to get your social media strategy up and running.

As always, if you have any questions feel free to send an email to support@relianceit.com.au or give us a call. We'd be happy to hear from you.
Until next time,
James Hall
Role: Web Developer
LinkedIn: Connect with me
6 quick ways to boost traffic to your website
Here’s one of life’s conundrums: If you have a sleek-looking website but nobody ever visits it, does it even really exist?

Has your website not been seeing much love lately?. While forming a long-term digital strategy does take time and effort, there are some easy steps you can take to increase traffic to your website quickly. Try these tips from the link below.

Read More
 
Dropbox Unveils Brave New Brand Identity
Dropbox has launched a controversial redesign of its brand identity, intended to help the SaaS standout in a market increasingly packed with pretenders to its throne.

What they’ve unveiled seems certain to split opinion. On the one hand, the previous identity was business-like and sat comfortably alongside other tools in your GUI; on the other hand, that identity is tied to a business model that Dropbox, it seems, no longer aspires to:

As our mission has evolved from keeping files in sync to helping teams in sync, we realized our brand needs to change, too. Our new brand system shows that Dropbox isn’t just a place to store your files—it’s a living workspace that brings teams and ideas together.

This isn’t a brand design, so much as a brand repurposing.

Read More
How to Create a Social Media Marketing Strategy From Scratch
If you’re starting from square one, it might feel equal parts thrilling and overwhelming. You know what you want to do and why. You can see that others have climbed the social media mountain; you’ve got few ideas how to get there yourself.

It’d help to have a plan.

Read More
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